Are you guilty of checking Facebook or Googling something on your phone while you wait in line for coffee? On average, we spend about 5 hours a day on our… Read More – Quick Tips! Micro-Moments: What They Are and Why They Matter
How to Calculate ROI to Drive Stakeholder Buy In
Podcast April 30, 2019
Ashley Etchison, Director of Strong Workforce Strategic Communications and Marketing for the Inland Empire Desert Region Consortium, joins Interact President Cheryl Broom for an in-depth discussion about the development of their highly-successful “Ready” brand and viewbook, and how Etchison calculates ROI to drive stakeholder buy-in across the Inland Empire’s 12 different community colleges.
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