COVID 19 Crisis Communications for Colleges Webinar

Podcast March 19, 2020

With COVID-19 impacting community colleges, Interact Communications decided to put together a live webinar with crisis communications expert Scott Summerfield with SAE Communications, Interact CEO Dr. Pam Cox-Otto, and Interact president Cheryl Broom.

The presentation covered:

  • Higher education and local agency communications response trends
  • Crisis communications best practices that ensure the community stays informed
  • Media relations tips to communicate ongoing challenges
  • Internal communications tips to keep staff and faculty informed and supportive
  • What’s next: From commencement cancellations to declining enrollment, what you can do now to prepare

After the initial presentation, there was about an hour of Q&A. The webinar was held at 10 a.m. PDT / 12 p.m. CDT on Thursday, March 19th.

Listen to this webinar as a podcast.

Available Resources from SAE Communications

  • Emergency Public Information Plan Sample
    Samples of the documents referenced in the presentation, along with a Table of Contents for colleges that may want to develop a full crisis communications plan as part of their overall crisis response

View the chat from the webinar here.

Join the discussion here.

Download a copy of the presentation.

A man looking through binoculars with the Facebook logo over both eyes, just showing that everywhere you look, social media marketing is there! Photo by Glen Carrie on Unsplash
October 16, 2020

If you want to find and engage potential students to boost college enrollment, embrace the power of social media. After all, fully 58% of future students will consider your school’s social media feeds before deciding to apply.

We know social media marketing can be a bit dizzying. That’s why we’ve sorted out some simple, inexpensive tips to help build your college enrollment.

Read More – Top 5 Social Media Marketing Tips to Boost College Enrollment on a Budget